If you have been working with a short term vacation letting manager for a while, without seeing any real results, it may be time to think about finding someone else. How do you know whether it is the manager who is not living up to their own hype, though? And how do you go about replacing your current short term rental manager with one who is able to bring you real, lasting results?
Many new investors rush into vacation rental without taking the time to think and plan. When you hire a short term vacation letting manager without knowing exactly what to look for, it can get confusing to know what to do when you do not see any difference in your booking rates. Ideally, a good manager should help you grow your results in a way that is sustainable and realistic. While that does not mean overnight success and constant bookings, it should at least mean a slight increase in bookings.
When to Lose Your Short Term Vacation Letting Manager
If you have noticed one or more of the following warning signs, it may be time to start looking for a new short term vacation letting manager.
- You have not seen any increase in bookings since hiring the manager. If you are not seeing any growth at all, it could be due to a poor location, poor quality property or an inexperienced manager. Your manager should be actively marketing your property across multiple channels. You should get the benefit of professional photographs, professionally-written listings, and comprehensive vacation rental marketing. If your manager is not able to provide any type of marketing at all, you may end up spending far more than you bargained for in the long run.
- Your property is not being managed on a day to day basis. What about day to day management? Is housekeeping included in your management plan? Is the management company on hand to answer questions, deal with guests and assist in emergencies? Are guests greeted on arrival? Is the property at least looking well-managed, or does it seem like it has not seen a cleaner in a while? If the property is not being managed, then what are you paying the manager to do?
- Your manager does not seem to have a clear understanding of the industry at all. Be very careful of inexperienced or brand new managers who do not have a solid understanding of the short term rental market. How will your manager be able to advise you on niche travel markets and other growth strategies? Do they know your area well? What about neighbouring areas? Are they able to position your rental and market your property to guests if they do not know the area well?
- Your manager is involved in any illegal or unethical practices. Whether it is paid followers, spam, rudeness or any other practice that goes against the law or your own ethics, fire the manager immediately. A manager that does not follow basic laws and ethics is one that can do your vacation rental reputation great harm. Ultimately, if anything illegal is done to market your property, it will be your property name that is remembered for all the wrong reasons.
When you are ready to think about a replacement for your manager, get in touch with the Totalstay team today. We offer a comprehensive, start to finish approach to short term rental management that gives you everything you need to grow your results. We will help you see what a difference the right short term vacation letting manager can make to your results.