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3 Questions to Ask Before Creating Your Vacation Rental Listing

  • 2017-10-31

Ready to create your vacation rental listing? Before you get started, there are a few things to keep in mind. Many people assume that simply putting out a short term rental listing is enough to bring in guests to their short term rental. Although there is no doubt that your listing is a powerful tool, approaching it as an after-thought is never advised.

3 Questions to Ask Before Creating Your Vacation Rental Listing

Done correctly, your vacation rental listing has the power to attract guests and increase bookings. There are a few things that you will need to consider before getting started however. Keep reading to get our list of questions that will help you create the best possible listing.

Vacation Rental Listing Questions to Consider

Creating a vacation rental listing can be daunting – especially for first time hosts. To ensure that your listing is on the mark, here are a few questions to ask yourself before creating your listing.

1/ Who is my ideal guest?

Knowing each type of vacation rental guest will help you determine your target audience. Whether you are targeting business travellers, leisure travellers or a niche travel market, having a clear idea of who you are hoping to attract to your rental will help you plan your marketing efforts so that you reach your ideal guest. Trying to be everything to everyone is a sure way to end up missing your mark. When you have a clear idea of your ideal audience in mind, you will be able to fine-tune your rental offering to attract the type of guests you want.

2/ What is my main selling point?

It is also useful to determine your biggest selling point. What makes your rental special? Why should guests choose your property over another, similar property in your area? There are many things that could be considered a unique selling point. You may have a fantastic view over the ocean, or a fully restored apartment that has its own rooftop balcony. You could offer the ideal place for honeymooners, or a convenient place for business travellers. Take a good look around your property and consider the features that get the most feedback from friends, family and guests.

3/ How will I manage my rental?

Finally, you will also need to consider how you will manage your rental. Will you try to do everything yourself? Will you look for a housekeeper, or think about vacation rental software? While all of those strategies may work to a point, the most effective way to ensure that your rental is properly run is a short term rental manager. This is the best way to get the benefit of marketing, guest concierge, bookings management and day to day management. The better run your rental is, the more chance it has of becoming a top rated rental on major listing platforms.

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If you’d like to learn more about how a short term rental management plan can revolutionise your success, get in touch with the Totalstay team. We will arrange an evaluation of your property, and help you get the most from your vacation rental listing.